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About Us

Climate change is the greatest planet-wide challenge of our time. SolarTown was established to be part of the solution, offering clean energy generation systems powered by the sun for every American interested in low-cost, renewable energy. We aim to become the premier destination for all things solar on the web.

Our SolarTown community makes it easy to learn about solar's advantages, purchase the perfect solar system, and build it simply and affordably.

Learn. There's a lot of information on the Internet about choosing and installing solar energy systems, but much of it is scattered across numerous sites, making it difficult for the average consumer to see the whole picture. The Learning segment in SolarTown gives customers the tools and information they need, all in one place.

Buy. Equipped with a solid understanding of how solar works, visitors to SolarTown can then explore our high-quality, competitively-priced products in the Store section of our site. We carefully select the products we sell to ensure reliability, durability, and affordability. We also believe in supporting American companies and laborers, and as such, give preference to American-manufactured products.

Build. Once SolarTown customers take delivery of their systems, they may require some assistance in installing these systems. The Community segment of the site provides information on choosing an installer as well as resources for installing solar systems independently, allowing those new to solar to learn from intrepid users.

SolarTown is headquartered in our nation's capital near Dupont Circle. Washington, DC is a hub of solar activity, making it the perfect location for a business focused on renewable energy. With our finger on the pulse of governmental and industry changes in the solar sector, we serve-up the most up-to-date information, the newest products, and the best financial rebates and incentives.

The cornerstone of SolarTown is our customer service. We offer exceptional nationwide sales expertise for anyone interested in exploring solar for their home or business. Our customer service professionals will help you find the products you need and get them to you quickly and hassle-free. And with SolarTown, there are no hidden costs. We provide an up-front quote for your system, including shipping.

SolarTown is pleased to be a member of the American Solar Energy Society and a featured solar and green energy resource on eLocal.com.

SolarTown was established by solar enthusiast Keith Rosten. As a former consultant on numerous international development projects in over 20 countries in Europe and Eurasia, Keith understands the importance of bringing people together to solve community problems. An advocate of sustainable, cost-effective solutions for today's climate crisis, Keith hopes to be a force for change by educating new solar professionals and American citizens in how to make solar a key component of solving our energy challenges. Keith served on the board of directors for the Mid Atlantic Solar Energy Society (MASES), a non-profit organization furthering the development of solar energy in the mid-Atlantic region.